E-commerce · free guide

Set up a Shopify discount code

The Shopify admin has four different discount types and three settings that silently break checkout. This guide gives you the exact ten clicks — including the traps that generate support tickets.
What the full guide covers
1

Open Discounts → Create discount

Admin → Discounts. Pick “Amount off product” for most cases — not Buy X Get Y.

2

Choose a code customers can type

All-caps, short, no lookalike characters (0/O, 1/l). Test-typing it beats cleverness.

3

Set eligibility deliberately

“All customers” leaks your margin to everyone; restrict to customer segments if the code is for a campaign.

4

Cap usage before you regret it

Set “Limit number of times used” — one viral tweet with an uncapped 50% code is a bad afternoon.

5

Check combinations & save, then test checkout

Decide if it combines with shipping or other discounts. Add an item to cart and actually test the code.

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